DIY! 4 Ways to Remove Age Spots Naturally


As we age, our skin gradually changes in color until small spots start appearing, especially on our face and hands.
These are age spots, and they appear naturally.
Our eating habits and skin care routines are important, both to prevent and reduce age spots.
So, the real question is, can we avoid them and clear up your skin?
Age spots are one of the most common signs of aging, and, in some cases, could appear relatively early, around 40 years of age.
These dark spots may start appearing on the back of your hand, or on your face, forehead, arms, and chest.
Although age spots don’t affect your health, lots of people try to avoid them or treat them for aesthetic reasons.
It’s important to know the cause of these spots so that we can avoid them.
The main cause of age spots is excessive exposure to the sun.
Spending a couple of hours outside is important for our bodies to generate vitamin D. However, spending too much time, especially during the summer, damages the top layers of our skin and accelerates the degenerative process.
Perfumes that contain alcohol could cause an allergic reaction when they come in contact with sunlight.
These reactions can cause age spots.
Keep in mind that some people are more likely to develop these spots due to a genetic predisposition.
Lots of people only start worrying about age spots when they’ve already appeared.
In the meantime, the prevention for age spots starts when you turn about 30 to 35 years old, with these simple measures:
Avoid prolonged sun exposure Be sure to protect yourself from UV rays that are released during the summer months around mid-day.
This helps you keep from getting burned and damaging your skin.
Use sunscreen Use a sunscreen with at least 30 SPF to protect your skin on hot, sunny days.
People with very white or sensitive skin should use sun blockers or children’s sunscreen. Be careful with what you wear Always try to cover up the sensitive areas of your skin, like your chest and back, from 11 to 3 o’clock during the summer.
Eat fruits and green vegetables Maintaining good eating habits is an important part of staying healthy.
Drink lots of natural fruit juices and eat lots of salads, soups, and raw vegetables.
Here are a few simple recipes to help clear up your skin, if the age spots have already appeared:

1. Chickpea mask It’s easy to prepare and you can find the ingredients anywhere. Ingredients:
1/4 cup of water (62 milliliters); – 1/2 cup of cooked chickpeas (150 grams)
Instructions:
Put the already cooked chickpeas in a container.
Add the water gradually as you knead it in with a fork, making a uniform paste.
Put it on the spots and let it dry for 20 minutes.
You don’t need to rinse it off, just let the dried paste come off on its own.
Repeat this process every night.

2. Lemon juice The high levels of acid present in the lemon penetrate the skin’s layers, and remove the spots.
However, it has the opposite effect when in contact with sunlight, so only apply this at night.
Instructions:
Cut a lemon in half and apply its juice on your age spots.
Let it sit for a few minutes and rinse it off with warm water.
You can also use purple onions and obtain the same results.
Just rub it on the desired area and wash it off with warm water.

3.
Dandelions Dandelion liquid is very good for removing age spots.
Instructions:
Open the dandelion stem horizontally and extract the liquid.
Apply this liquid on your spots up to three times a day.
There is no need to rinse it off, just let it work on your skin.
As an alternative, you could also use aloe vera.
Just apply it the same way as the dandelion liquid.

4. Apple cider vinegar Like lemon juice, apple cider vinegar contains an acid that clears up age spots.
Instructions:
To treat age spots on your hands, just use two parts hand lotion and one part apple cider vinegar.

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Posted in 100% Mineral Sunscreens, ACNE, BEAUTY, beauty bay, Best 100% Mineral Sunscreens, CLEANING, cruelty-free, deciem, DEODORANT, DIY, FASHION, FEMININE HYGENE, FRAGRANCE, HAIR PRODUCTS, LAUNDRY, MAKEUP, Mineral Sunscreens, ordinary beautylish victoria health, OTHER/PERSONAL/HOUSEHOLD, PET FOOD, RAZORS AND HAIR REMOVAL, skin care, skin care affordable, skin care pm, skin care routine am, skin care the ordinary, skincare, SOAP AND BATH, Sunscreen, the ordinary skincare, TOOTHPASTE & ORAL CARE, Uncategorized

Ultimate Guide To Cruelty-Free + Vegan Makeup Brands | 2017


Who said there aren’t many cruelty-free and vegan makeup brands?!
I created this guide containing 101 brands to show you that it’s possible to find quality cruelty-free makeup for every budget, from high-end to drugstore!

I included my personal experience with these brands, but I also remained objective about my recommendations.
If some products really suck, I made sure to tell you about it.
If you’re a makeup beginner, I hope this guide will be helpful to you!

! 2017 UPDATE !
I added more brands to the list!
I also now mention ALL cruelty-free brands regardless of parent companies.
If a brand is owned by a company that isn’t cruelty-free, you’ll find a * beside the brand and the parent company will be clearly marked.

I divided the guide into 4 sections: Mid-Range and High-End Brands, Drugstore Brands, Natural and Organic Makeup Brands, and Independent or Indie Makeup Brands that are quite popular, but mostly not available in stores.

  • 1. KAT VON D
  • 2. ANASTASIA BEVERLY HILLS
  • 3. HOURGLASS
  • 4. URBAN DECAY*
  • 5. ILLAMASQUA
  • 6. TOO FACED*
  • 7. NARS*
  • 8. MILK MAKEUP
  • 9. CHARLOTTE TILBURY
  • 10. MARC JACOBS BEAUTY
  • 11. BECCA*
  • 12. JOSIE MARAN
  • 13. TARTE*
  • 14. COVERFX
  • 15. OCC
  • 16. BITE
  • 17. THEBALM
  • 18. PUR COSMETICS
  • 19. IT COSMETICS*
  • 20. FACE ATELIER
  • 21. CIATE
  • 22. BESAME
  • 23. PERFEKT
  • 24. NUDESTIX
  • 25. BLINC
  • 26. CARGO
  • 27. DUWOP
  • 28. BAREMINERALS*
  • 29. BUXOM*
  • 30. THEBODYSHOP*
  • 31. LUSH
  • 32. EYEKO
  • 33. ARDENCY INN
  • 34. EDWARD BESS
  • 35. KORRES
  • 36. CATRICE
  • 37. JAPONESQUE
  • 38. CHANTECAILLE
  • 39. ELLIS FAAS
  • 40. BY TERRY
  • 41. ROUGE BUNNY ROUGE
  • 42. ELF
  • 43. HARD CANDY
  • 44. MILANI
  • 45. PHYSICIANS FORMULA
  • 46. SONIA KASHUK
  • 47. WETNWILD
  • 48. NYX*
  • 49. JORDANA
  • 50. FLOWER
  • 51. JANE
  • 52. PRESTIGE
  • 53. PIXI
  • 54. PACIFICA
  • 55. MINERAL FUSION
  • 56. ESSENCE
  • 57. BARRY M
  • 58. GOSH
  • 59. MARCELLE
  • 60. ANNABELLE
  • 61. W3LL PEOPLE
  • 62. RMS BEAUTY
  • 63. ILIA
  • 64. KJAER WEIS
  • 65. VAPOUR
  • 66. RED APPLE LIPSTICK
  • 67. JANE IREDALE
  • 68. 100% PURE
  • 69. SAPPHO
  • 70. AU NATURALE
  • 71. ALIMA PURE
  • 72. EVERYDAY MINERALS
  • 73. YOUNGBLOOD
  • 74. LILY LOLO
  • 75. INIKA
  • 76. ANTONYM
  • 77. BELLAPIERRE
  • 78. ZUII ORGANIC
  • 79. MAKEUP GEEK
  • 80. COLOURPOP
  • 81. GLOSSIER
  • 82. BH COSMETICS
  • 83. ZOEVA
  • 84. NATASHA DENONA
  • 85. RITUEL DE FILLE
  • 86. AROMI
  • 87. SUGARPILL
  • 88. GABRIEL COSMETICS
  • 89. MELT
  • 90. DOSE OF COLORS
  • 91. COLOURED RAINE
  • 92. GIRLACTIK
  • 93. CATE MCNABB
  • 94. CAILYN COSMETICS
  • 95. CONCRETE MINERALS
  • 96. SUVA BEAUTY
  • 97. SILK NATURALS
  • 98. FAIRY GIRL
  • 99. AFK COSMETICS
  • 100. PUMPKIN AND POPPY
  • 101. SHIRO

mid-high-end-brands

1. KAT VON D BEAUTY

This is a very versatile makeup line by tattoo artist Kat Von D.
Their products are high-quality yet still fairly-priced, and they offer everything from neutrals and nudes to bold and colourful items.
Plus, they make the best matte eyeshadow palette ever for those who love matte neutrals.
Kat Von D Beauty is my cruelty-free brand of the year for 2017!

They have an amazing selection of liquid lipsticks.
Their Shade + Light contour palettes for both face and eyes are best-sellers and great products.

VEGAN

Kat Von D is working on reformulating ALL their makeup to be vegan.
Right now, here’s a list of all their vegan products:

  • Everlasting Liquid Lipstick – All Shades
  • Studded Kiss Lipstick – All Shades
  • Alchemist Holographic Palette
  • Tattoo Brow
  • Tattoo Liner
  • Lightning Liner (Amadeus, Bach, Fyfe, Gould, Hex, Hyde, Jett, Juno, Ludwig)
  • Ink Liner
  • Metal Crush (Doce, Electric Warrior, Paranoid, Thrasher, Thunderstruck)
  • Lock-It Concealer – All Shades
  • Lock-It Concealer Creme – All Shades
  • Lock-It Liquid Foundation – All Shades
  • Lock-It Powder Foundation – All Shades
  • Lock-It Setting Powder
  • Lock-It Featherweight Primer
  • Lock ‘N Load Setting Mist
  • Unlock-It Makeup Remover Wipes

2. ANASTASIA BEVERLY HILLS

 

Anastasia specializes in brow products and makes some of the best ones on the market. These are available in multiple formats (pencil, pomade, powder) but also in a ton of shades.
If you have eyebrows that are hard to fill out or colormatch, Anastasia has your back.

They expanded their collection way beyond brow products now, and they offer a full makeup line.
For instance check out their contour palette.

P.S. Dipbrow will change your brow game!
It’s perfect if you want sleek, structures brows.

3. HOURGLASS

High-quality and luxurious makeup, beautiful packaging.
Three of their face products are definitely cult favorites:
their Ambient Lighing Powder (great for all skin types and tones), their Veil Mineral Primer, and their Immaculate Liquid Powder Foundation (both great for oily skin).

VEGAN

Their full range of brushes is 100% vegan and made from synthetic Taklon hair.
Here’s a list of all the current vegan Hourglass products:

  • AMBIENT LIGHTING PALETTE
  • IMMACULATE LIQUID POWDER FOUNDATION
  • VEIL FLUID MAKEUP FOUNDATION
  • OPAQUE ROUGE LIQUID LIPSTICK – ALL SHADES
  • ARCH BROW SCULPTING PENCIL
  • MINERAL VEIL PRIMER
  • Nº 28 PRIMER SERUM
  • Nº 28 LIP TREATMENT OIL

4. URBAN DECAY (OWNED BY L’OREAL)

Urban Decay markets itself as bold and edgy, but they also have a ton of neutrals and staple products.
Primer Potion is a great eyeshadow primer suitable for oily lids and their All-Nighter Setting Spray is the best setting spray around for oily skin.

Super-pigmented and buttery eyeshadows, available both in bold and virbant colors or neutral shades, as it’s the case with the Naked palettes.

Note that Urban Decay is cruelty-free and Leaping Bunny-certified, but their parent company L’Oreal still tests on animals.

5. ILLAMASQUA

Illamasqua is about self-expression through the art of makeup.
They offer rich pigments and bold colors, but also many products suitable for natural looks.
Most of their collection is solid in terms of quality.

A popular favorite is their Hollow Cream Pigment for contouring, especially for lighter skintones.
They have a huge selection of nail polish and their formula is fantastic.
Their powder blushes are also worth checking out.

VEGAN

Some of their products aren’t vegan-friendly as they contain Carmine.
However, all their Nail Polish, Brushes and Fake Lashes are vegan.
Their Freak Fragrance is also vegan.
Here’s a list of all the current vegan products from Illamasqua:

FACE
  • SKIN BASE FOUNDATION
  • GLEAM HIGHLIGHTER IN SUPERNATURAL
  • GEL SCULPT IN SILHOUETTE
  • GEL COLOUR IN CHARM AND FLUSTER
  • RADIANCE VEIL
  • HYDRA VEIL
  • MATTE VEIL
EYES
  • REFLECTION EYESHADOW PALETTE
  • PRECISION GEL LINER IN INFINITY
  • PRECISION INK EYELINER (ABYSS, WISDOM, GLISTER, SCRIBE, WISDOM, ALCHEMY)
  • VINTAGE METALLIX (EMBELLISH, BIBELOT, COURTIER)
  • PURE PIGMENT IN ZEITGEIST
  • BROW GEL (STRIKE, STARE, GLIMPSE, AWE)

6. Too Faced (Owned By Estee Lauder)

Too Faced is great for those who prefer natural-looking makeup with a little edge.
They offer mostly neutral colors, and their packaging is super cute!

Especially popular for their pressed powder products, namely their Chocolate Bar Eye Palette (neutral colors, smells like chocolate), Primed & Poreless Pressed Powder (good for oily skin), as well as several convenient eye and face palettes.
Better Than Sex is one of the best cruelty-free mascaras I’ve come across.

VEGAN

Their Teddy Bear Brushes and Mr. Right brush are 100% synthetic and vegan-friendly. Other vegan-friendly options from Too Faced:

FACE
  • BORN THIS WAY FOUNDATION – ALL SHADES ($)
  • COCOA POWDER FOUNDATION – ALL SHADES
  • ABSOLUTELY FLAWLESS CONCEALER (HONEY, PERFECT NUDE AND VANILLA)
  • PRIMED & PORELESS LOOSE POWDER
  • PRIMED & PORELESS PRESSED POWDER
  • CHOCOLATE SOLEIL MATTE BRONZER (3 SHADES)
  • BRONZED & PORELESS
  • COCOA CONTOUR PALETTE
  • ENDLESS SUMMER 16 HOUR LONG-WEAR BRONZER
  • SOUL MATES (BOTH SHADES)
  • SWEETHEARTS PERFECT FLUSH BLUSH – ALL SHADES
  • LOVE FLUSH BLUSH (HOW DEEP IS YOUR LOVE, YOUR LOVE IS KING)
  • HANGOVER PRIMER
  • PRIMED & PORELESS PURE PRIMER
  • PRIMED & PORELESS FACE PRIMER
EYES
  • BETTER THAN SEX MASCARA
  • PERFECT EYES (PERFECT BLACK, PERFECT BROWN, PERFECT PURPLE, PERFECT STORM, PERFECT PEACOCK, PERFECT MOSS, PERFECT ESPRESSO)
  • 3*WAY LASH LINING TOOL
  • INSTANT ATTITUDE BROW BONE HIGHLIGHTING PENCIL
LIPS
  • MELTED CHOCOLATE LIQUIFIED LIPSTICK – ALL SHADES
  • MELTED LIQUIFIED LONG WEAR LIPSTICK – ALL SHADES
  • MELTED METAL LIQUIFIED METALLIC LIPSTICK – ALL SHADES
  • LA CRÈME COLOR DRENCHED LIPSTICK (EXCEPT LOLLIPOP AND MEAN GIRLS)
  • LIP INJECTION EXTREME
  • LIP INJECTION POWER PLUMPING LIP GLOSS
  • LIP INSURANCE GLOSSY
  • LIP INSURANCE LIP PRIMER
  • TINTED BEAUTY BALM – ALL SHADES
  • BORDERLINE ANTI-FEATHERING LIP PENCIL
  • PERFECT LIPS LIP LINER (PERFECT BERRY, PERFECT RED, PERFECT SPICE, PERFECT NUDE)

7. NARS (OWNED BY SHISEIDO)

NARS is unfortunately no longer cruelty-free as they decided to start selling in China as of June 2017.

Known for pigmented products and rich colors, sometimes on the shimmery side.
NARS is cruelty-free although their parent company Shiseido is not.

Their blushes are fantastic and very pigmented.
The shade Orgasm is a cult favorite and works with every skin tone.
The NARS Radiant Creamy Concealer is great if you need high-coverage.

Their newest lip products have also been getting a lot of hype lately.
Some of their eyeshadows are underwhelming.

8. MILK MAKEUP

Milk Makeup is a new makeup brand available at Sephora.
They’re all about “quick” makeup, mostly on the natural side.
They have a lot of cream and stick products, like the Lip + Cheek stick.

9. CHARLOTTE TILBURY

This is a high-end brand from the UK, founded by makeup artist Charlotte Tilbury.
Their products are high-quality, and the price point definitely reflects that.
In the USA, their makeup can be found at Nordstrom, though Charlotte Tilbury is very popular in the UK.

VEGAN
  • MAGIC FOUNDATION
  • FULL FAT LASHES
  • BROW LIFT
  • MINI MIRACLE EYE WAND
  • WONDERGLOW PRIMER
  • TAKE IT ALL OFF
  • GODDESS SKIN CLAY MASK

 

10. MARC JACOBS BEAUTY

This makeup line is definitely on the luxurious side.
Gotta love the sleek, black packaging and the high-quality pigments.
If you want a wonderful full coverage foundation, check out their Re(marc)able Foudation.
They also offer a lot of beautiful and high-quality Eyeshadow Palettes.

Marc Jacobs Beauty is cruelty-free, but please keep in mind that their perfumes are not. They belong to a different brand, Marc Jacobs Fragrances (not cruelty-free).

VEGAN

“While the majority of the products are free of animal byproducts, Marc Jacobs Beauty is not considered a vegan line:
there are a small number of product ingredients in the line that contain ingredients of animal origin, such as beeswax & carmine.”

The vegan list is pending.

 

11. BECCA (OWNED BY ESTEE LAUDER)

Becca is very well-known for their gorgeous highlighters.
They offer high-quality makeup and a great selection of products.
They specialize in base products; their highlighters, bronzers, foundations, primers, and blushes are beautiful!

They recently came up with color correctors as well, which have pretty good reviews. Check out their red or peach correctors for undereye circles.
Their green corrector is great to cover up redness, and their lavender corrector is great for dull and sallow skintones.

VEGAN

Becca uses Carmine as a pigment in some products, but the following products are vegan-friendly.

FOUNDATION
  • AQUA LUMINOUS PERFECTING FOUNDATION – ALL SHADES
  • PERFECT SKIN MINERAL POWDER FOUNDATION – ALL SHADES
  • ULTIMATE COVERAGE COMPLEXION CRÈME – ALL SHADES
HIGHLIGHT + COLOR
  • SHIMMERING SKIN PERFECTOR PRESSED – MOONSTONE, OPAL, TOPAZ, CHAMPAGNE GOLD, PEARL, BLUSHED COPPER
  • LOWLIGHT HIGHLIGHT PALETTE PRESSED
  • SHADOW AND LIGHT BRONZE CONTOUR PERFECTOR
  • BRONZING SKIN PERFECTOR
  • MINERAL BLUSH – SWEET PEA, WILD HONEY, LANTANA, NIGHTINGALE
  • BACKLIGHT TARGETED COLOUR CORRECTOR – ALL SHADES
PRIMERS
  • BACKLIGHT PRIMING FILTER
  • EVER MATTE PORELESS PRIMING PERFECTOR
  • EYE PRIMING PERFECTOR
  • LIP PRIMING PERFECTOR EVER MATTE SHINE PROOF FOUNDATION – ALL SHADES
  • RESURFACING PRIMER

12. JOSIE MARAN

Josie Maran’s makeup and skincare is all about feeling luxurious without compromising ethics.
They offer great products for natural looks, and their ingredients are also on the natural side.

One of their key ingredients is pure organic fair-trade argan oil, which is also present in their face, lip, and cheek products, even their Coconut Watercolor Cheek Gelee.

VEGAN

Here are all the current vegan products from Josie Maran.
I also included their skincare, body, and hair products.

MAKEUP
  • ARGAN BEAUTIFUL EYES IN BEAUTIFUL NUDES
  • COCONUT WATER COLOR CHEEK GELEE
  • ARGAN HIGH GLOSS LIP QUENCH
  • ARGAN ILLUMINIZER
  • MAGIC MARKER ARGAN LIQUID LINER
  • ARGAN TINTED MOISTURIZER
  • ARGAN MATCHMAKER POWDER FOUNDATION IN FAIR/LIGHT, LIGHT/MEDIUM, MEDIUM/DARK
  • ARGAN MATCHMAKER SERUM FOUNDATION IN FAIR/LIGHT, LIGHT/MEDIUM, MEDIUM/DARK
SKINCARE
  • ARGAN OIL
  • ARGAN BEAR NAKED WIPES
  • ARGAN CLEANSING BAR IN MINT CHOCOLATE/VANILLA/BE BEAUTIFUL (LAVENDER)/ BE TRUE (UNSCENTED)/ BE LOVED
  • (JASMINE)/ BE STRONG (GINGER)
  • ARGAN CLEANSING OIL
  • ARGAN EXFOLIATING POWDER
BODY
  • WHIPPED ARGAN OIL BODY BUTTER IN APRICOT VANILLA AND SWEET CITRUS
  • ARGAN BODY OIL IN BALANCE/CALM/BE LOVED/BE STRONG/BE GIVING
  • ARGAN CLEANSING OIL FOR BODY
  • BEAR NAKED NAIL WIPES IN GRAPEFRUIT
  • ARGAN SUGAR BALM BODY SCRUB
HAIR
  • ARGAN HOT OIL TREATMENT
  • ARGAN BOHEMIAN WAVES HAIR MIST
  • ARGAN HAIR SERUM

13. TARTE (OWNED BY KOSE)

Tarte offers makeup free of parabens, synthetic fragrance, petrochemicals, GMOs, and gluten.
Their In Bloom palette , which has been getting a lot of love.

14. COVER FX

Offering foundations and concealers in a huge number of shades and undertones, and formulated for those with sensitive skin, acne, rosacea, or other skin conditions. Their Total Cover Cream Foundation is available in whooping 28 shades, and perfect if you’re looking for a true full coverage foundation.
All Cover FX products are 100% vegan.

VEGAN

All Cover FX products are 100% vegan, but some brushes might contain natural animal hair.

15. OBSESSIVE COMPULSIVE COSMETICS

Mostly known for their Lip Tars (pigmented liquid lipsticks in a tube format available in matte, metallic, and gloss finishes), but they also offer makeup for face and eyes, nail polishes, and brushes.

VEGAN

Everything from OCC including the brushes is 100% vegan.

16. BITE

Offering high-quality lip products that are also “healthy enough to eat”.
Their lipsticks contain less synthetics and potentially harmful ingredients than other mainstream brands.
Huge choice of lip products and shades, highly-pigmented.
Bite Beauty is Leaping Bunny-certified!

VEGAN

Unfortunately Bite doesn’t have any lipsticks that are 100% vegan, as all their products either contain Beeswax, Carmine, or Lanolin.
The following is their only vegan product right now, and I’ll make sure to update this list if there’s any change.

  • LUSH LIP WIPES

17. THEBALM

Quality makeup with a retro feel and packaging, and a good alternative to Benefit (which isn’t cruelty-free).
Top picks include their awesomely glowy highlighter Mary-Lou Manizer, their pigmented and long-wearing Instain blushes, their Bahama Mama bronzer, and their underrated Nude Tude palette.

VEGAN

Their brushes are vegan and synthetic, but I wasn’t impressed with the ones I’ve tried and wouldn’t recommend them.
Here’s a list of The Balm’s current vegan items:

  • MARY-LOU MANIZER (HIGHLIGHTER, SHADOW & PRIMER)
  • SEXY MAMA (ANTI SHINE TRANSLUCENT POWDER)
  • BAHAMA MAMA (BRONZER)
  • READ MY LIPS (LIP GLOSSES)
  • OVERSHADOWS (EYESHADOW)
  • WHAT’S YOUR TYPE? (MASCARAS)
  • SCHWING (EYELINER)
  • INSTAIN (BLUSHES)
  • BALMSHELTER (TINTED MOISTURIZER)
  • PUT A LID ON IT (EYESHADOW PRIMER)
  • STAINIAC (LIP & CHEEK STAIN)
  • MR. WRITE NOW – EXCEPT RAJ AND SCOTT (EYELINER)

18. PUR COSMETICS

PUR Cosmetics is found in some drugstores as well as Ulta.
They offer pressed powder products and are considered “the complexion authority”, but they’ve expanded their line way beyond that.
They use non-toxic ingredients, but also effective ones.

If you’re looking for a cruelty-free cushion foundation, lo and behold:
the Air Perfection CC Cushion Foundation Broad Spectrum SPF 50.
The downside is that the shade range is limited.

19. IT COSMETICS (OWNED BY L’OREAL)

IT Cosmetics was developed by Jamie Kern Lima with the intention of providing more than just cover-up makeup.
She wanted a product that also treats skin conditions such as rosacea, and acts as a problem to common skin problems.
IT Cosmetics mostly focus on a flawless base (from foundation to concealer to contour products) and also offer skincare.
You can buy IT Cosmetics from Ulta.

VEGAN

IT Cosmetics isn’t a vegan brand, but they do offer a few vegan options.
Note that their brushes are 100% synthetic and vegan.
All their vegan products are:

  • EYE LIFT IN A TUBE
  • MY SCULPTED FACE
  • VITALITY BLUSH STAIN
  • HEAVENLY LUXE BRUSHES

20. FACE ATELIER

Leaping Bunny-certified pro-quality independent brand.
Their best-selling Ultra Foundation provides medium to full coverage and doesn’t require a primer.
It’s also available in “adjuster” shades such as pure white, deep brown, and red.
Some of their brushes are made from natural animal hair.

VEGAN

Face Atelier is transitioning to a line that’s 100% vegan.
In the meantime, please be aware of the following animal ingredients in products.

1. Their lipsticks contain lanolin.

2. Beeswax is still found in their Lip Glaze, Lip Putty, Lip RX, and Sculpt HD Mascara.

3. Carmine is found in the following products:

  • Eye shadow – african violet, azure, ice burg, iced amethyst, purple haze, plum glaze, raspberry satin
  • Shimmer – pink glaze
  • Lip glaze – ice
  • Pencil – tango, rubis
  • Lipstick – berry sorbet, chilled cabernet, cool coral, crystal berry, pink cashmere, plum sorbet

21. CIATE

Originally a nail polish brand, Ciate has moved on to makeup!
A few stand-out products include their Liquid Velvet Moisturizing Matte Liquid Lipstick (13 shades), The Pretty Eyeshadow Palette, and their Bamboo Bronzer Longwear Bronzing Powder.

22. BESAME

Besame is bringing back vintage makeup with their retro packaging and products inspired by classic products.
They even make their products in the USA.
A must-have is their Brightening Setting Face Powder, and their Classic Color Lipstick is also getting rave reviews.

23. PERFEKT

Perfekt aims to simplify the beauty routines of our super busy lives!
They’re a relatively new brand and can be found at Sephora.
They offer many versatile and multi-use products, and everything is free from parabens, synthetic fragrance, and talc.
They’re made in the USA.

24. NUDESTIX

Nudestix is all about no-makeup makeup and easy, natural looks.
Models and sisters Ally and Taylor are the faces of the brand.
They believe that each face is beautiful and unique, and doesn’t need to be covered up with a ton of makeup!
Nudestix is available at Sephora.

25. BLINC

Blinc focuses solely on luxury eye products, specifically mascaras, brow products, and eyeliners.
You can buy Blinc from Sephora, where they have fairly good reviews.

26. CARGO

Cargo is a Canadian makeup brand that’s also available in the US at Kohl’s.
Their focus is “simple, professional results that would be easy enough for all women to achieve”.

27. DUWOP

DuWop is an independent makeup company that stands out by offering some cool, nifty items such as their super-popular Lip Venom lip plumper, their Reverse Lip Liner (a product for lining the ouside of your lips, preventing your lipstick from bleeding and giving your lips a sharp line), and their awesome-looking and hydrating Icedteas Lip Treatments.

28. BAREMINERALS (OWNED BY SHISEIDO)

BareMinerals became popular for their mineral foundation, but have now branched out and offer a lot more mineral-based products.
BareMinerals is owned by Bare Escentuals, which is owned by Shiseido.
While Shiseido isn’t cruelty-free, Bare Escentuals still is.

29. BUXOM (OWNED BY SHISEIDO)

Buxom is also a part of Bare Escentuals, but they specialize in non-mineral stuff, especially lip products.
Check out their cool Full-On Lip Polish lip plumpers if you’re into plumping products that tingle!
It’s their best-seller.
Again, Bare Escentuals is owned by Shiseido, which isn’t cruelty-free.

30. THE BODY SHOP (OWNED BY L’OREAL)

The Body Shop is a great cruelty-free alternative.
Their makeup is comparable to some mid-range brands.
They have a great bronzer available in several shades (Honey Bronze Bronzing Powder, 20$).
I also love their Lip Care ($14) moisturizer which actually comes in a bullet and looks like lipstick.
Their complete range of brushes is vegan!
Keep in mind that The Body Shop is owned by L’Oreal, which itself isn’t cruelty-free.

31. LUSH

Lush mainly makes skin and body products, but they do offer a small selection of makeup as well.

MORE MID AND HIGH-END BRANDS

More cruelty-free makeup brands include (32) Eyeko, (33) Ardency Inn, (34) Edward Bess, (35) Korres, (36) Catrice, and (37) Japonesque.

LUXURY BRANDS

For luxury cruelty-free makeup brands, check out (38) Chantecaille, (39) Ellis Faas, (40) By Terry, and (41) Rouge Bunny Rouge and (42) Perricone MD!
All of these are cruelty-free and don’t retail in mainland China and offer top quality makeup and beautiful, luxurious packaging.

drugstore-brands

42. E.L.F.

E.l.f. offers inexpensive products (typically around 1$ to 3$ per individual item) in sleek packaging that mimics higher-end brands.
They’re a hit or miss brand and the prices mostly reflect the quality, meaning their makeup most often doesn’t measure up to high-end brands, but they do have some great products and very decent dupes.
Their affordable prices make them a great brand for those on a budget, or just starting out with makeup.
Note that NOT all of their brushes are cruelty-free, as some are made of natural animal hair.

43. HARD CANDY

This brand is a Walmart exclusive, and you can find it both in the United States and Canada.
Their products are inexpensive and sometimes on the bold or shimmery side.
Their Fast & Fabulous Setting Spray is a good drugstore setting spray and is very affordable.

44. MILANI

An overall solid and good quality drugstore brand that’s also certified cruelty-free by the Leaping Bunny.
Check out their Baked Blushes (Luminoso in particular is a popular favorite), eyeshadows and eyeshadow primer, pencil and liquid eyeliners, as well as lip products; most of these are long-lasting and very pigmented.
They have a great selection of both natural and bold colors, and some good makeup staples!

45. PHYSICIANS FORMULA

Physicians Formula specialize in “hypoallergenic” makeup that’s also mostly paraben-free.
Some of their products do however contain ingredients such as talc or fragrance; always check the ingredients, which are easy to find on their website!
Most of their mascaras are great if you have sensitive eyes, and they make a Shimmer Bricks (highlighters which you can use for face and eyes).
Also noteworthy is their Eye Booster liquid eyeliner for ultra-black and precise lines.

46. SONIA KASHUK

Sonia Kashuk is exclusively available at Target and offers wearable, more natural makeup.
This brand is best known for their high-quality yet affordable makeup brushes.

Please note however that some of them are made from natural animal hair which I don’t view as cruelty-free, even though the company claims that the brushes are obtained in humane ways — it’s up to you whether or not you trust this claim.

A great synthetic brush I would recommend is their Synthetic Flat Top Multipurpose Brush.

Other than the brushes, their makeup is also good quality and worth checking out, especially their Dramatically Defining Long-Wear Gel Liner, Eye On Neutral matte palette, and nail polishes.

47. WET’N’WILD

Wet’n’Wild is a very commonly available and inexpensive drugstore brand.
Their products are hit or miss but they do have some gems: t
hey have some great eyeshadows, especially their popular Walking on Eggshells palette which has dupes for MAC’s eyeshadows in Shroom, Cork, and Naked Lunch.
Their popular MegaLast lipsticks are also worth checking out:
great color selection (and some shades are MAC dupes) for only around 2$.
Their Mega Eyes Creme Eyeliner is also a great find, but stay away from their waterproof liquid liner or eye makeup remover.

48. NYX (OWNED BY L’OREAL)

NYX remains cruelty-free despite their acquisition by L’Oreal in 2014.
This is another good quality drugstore makeup brand, offering highly pigmented products in both natural and bold shades.
Their lip products are particularly worth checking out, especially the Soft Matte Lip Creams and lip glosses.
Their blushes and eyeshadows are also a good bang for your buck.
Their Jumbo Eye Shadow Pencil in Milk is a big favorite, cheap, and versatile:
you can use it as an eyeshadow primer, highlighter, and lid concealer.
It’s a must-have if you want to make less-pigmented shadows pop!

MORE DRUGSTORE BRANDS

There are a few other cruelty-free drugstore brands worth mentioning, such as (49) Jordana (owned by Milani), (50) Flower (Drew Barrymore’s line, exclusively available at Walmart), (51) Jane, and (52) Prestige (both available at Ulta).

Target also carries (53) Pixi, (54) Pacifica, and (55) Mineral Fusion.
Pacifica is not only cruelty-free, but also 100% vegan and a greener beauty brand.
Pixi offers higher quality makeup, and Mineral Fusion is certified by the Leaping Bunny.

Another very affordable cruelty-free brand is (56) Essence, which is available in many drugstores across North America and Europe.
There’s also (57) Barry M for UK shoppers.

For Canadian cruelty-free shoppers (and some American locations), there’s also the UK-based makeup brand (58) GOSH that’s available at Shopper’s Drug Mart:
mostly good quality and a great alternative to the Canadian brand Quo, which isn’t cruelty-free.
(59) Marcelle and (60) Annabelle are also commonly available in drugstores and cruelty-free.

green-brands

61. W3LL PEOPLE

This is one of the top green makeup brands out there.
They offer high-quality makeup that you’ll love if you’re into more natural looks, and everything is free of petrochemicals, artificial preservatives, GMOs, parabens, dyes, fragrance, sulphates, phtalates, glycols, and nano particles.
Their brushes are also synthetic and cruelty-free!
Check out their Narcissist Stick Foundation!

62. RMS BEAUTY

Another established green makeup brand offering awesome, minimalist makeup!
Their range mainly consists of versatile paintpot-like items for face, cheeks, lips, and eyes.
A popular option is their lip2cheek paintpot in Smile (below).
RMS Beauty is a great brand for those into organic makeup and glowy skin!

63. ILIA

More reknown for their lipsticks and lip products, ILIA is a Leaping Bunny-certified natural and organic makeup company that also offers some staples such as their Mascara that’s available in several shades, and nifty multi-use sticks.
Everything is high-quality, both in terms of ingredients and final products.

64. KJAER WEIS

Kjaer Weis is the crème de la crème of green makeup.
This is a luxury brand that offers beautiful, sturdy, sleek packaging along with high-quality products.
Their makeup is organic, eco-friendly, and sustainable, and their containers are refillable.
If you  like luxurious makeup on the natural side, look into their foundations and cream blushes, especially Blossoming.

65. VAPOUR

Another great brand that’s both Leaping Bunny-certified and organic!
Vapour Organic Beauty offers an attractive line of cruelty-free makeup, but they have a big skincare line as well.
Their Atmospheric Soft Focus Foundation is great for mature skin.

66. RED APPLE LIPSTICK

This 100% vegan company offers 42 shades of gluten-free lipstick.
All their makeup is non-toxic!
Seriously, check out their lipstick collection.

67. JANE IREDALE

This Leaping Bunny-certified company markets itself as “the skin care makeup”.
Jane Iredale offers a very wide range of makeup made from nourishing ingredients free of harsh synthetics and parabens.
They have a very wide range of makeup, mostly in natural shades and finishes but they also offer some shimmery or colorful items.
Their pressed mineral foundation is available in 24 shades.

68. 100% PURE

This brand is mostly vegan except for the products that contain honey, and free from harmful synthetics such as parabens and fragrance.
They also use fruit and vegetable dyes as their makeup pigments!
For instances, their Blackberry Mascara uses blackberry as pigment and their Fruit Pigmented Blush uses cranberry pigment.
Their foundations and face products are also high in antioxidants.

69. SAPPHO

Natural and organic makeup including a fantastic liquid foundation as well as fully synthetic and cruelty-free makeup brushes that are very good quality.
Based in Canada.

70. AU NATURALE

Au Naturale offers both mineral-based and cream-based makeup for natural makeup lovers.
They also have a line of cruelty-free and 100% vegan brushes.
Everything is made in the United States and 100% VEGAN.

MORE NATURAL BRANDS & MINERAL MAKEUP

There are many mineral makeup brands out there;
don’t hesitate to comment if you think a company should be added to this section.
A popular one is (71) Alima Pure, but they’re on the pricier side.
Another great option is (72) Everyday Minerals; especially check out their ultra-soft brushes as well.
(73) Youngblood, and (74) Lily Lolo offer mineral makeup products in addition to a wide selection of pressed items, lipsticks, and creams.

A few more green beauty brands to look into are (75) Inika, (76) Antonym, (77) Bellapierre, and (78) Zuii Organic.

other-independent-brands

79. MAKEUP GEEK

Popular especially for their good quality and MAC-like eyeshadows at very decent prices! They also offer a good selection of blushes as well as 100% vegan and cruelty-free brushes.

80. COLOURPOP

Affordable good-quality makeup.
They currently offer lip products and eyeshadows, both in a huge color selection.
Their eyeshadows are highly pigmented and available in several finishes.

81. GLOSSIER

Glossier is all about fresh, easy, minimalistic makeup.
They’re somewhat new on the market but their products have been getting a lot of buzz. Check out their whole makeup line if you’re into natural, dewy looks!

82. BH COSMETICS

BH Cosmetics offers a wide range of makeup at SUPER affordable prices!
They have huge and inexpensive eyeshadow palettes, contour palettes, and more, and they’re Leaping Bunny certified.

83. ZOEVA

Zoeva is a popular German makeup brand that also offers a huge selection of makeup brushes.
They have an international presence as well.
They offer some vegan products including their brushes, but not everything is vegan.

84. NATASHA DENONA

This brand has been gaining popularity for their luxurious, ultra-pigmented eyeshadows. They offer multiple eyeshadow palettes and the quality is fantastic although the price is a bit steep.
They’re now available at Sephora.

85. RITUEL DE FILLE

Rituel de Fille is “a new vision for beauty inspired by the magical side of natural ingredients, where pigment is elemental, ceremonial and powerful”.
Beautiful and pigmented lipsticks, cream blushes, and eye makeup.

86. AROMI

Mainly known for their highly-pigmented vegan lipsticks, Aromi also make over 25 vegan solid fragrances for both men and women, as well as a few liquid perfumes.

87. SUGARPILL

Known for their bright, colorful, super-pigmented eyeshadows.
Everything is made in the United States and they also have an adorable set of 100% vegan brushes and a huge selection of false lashes!

88. GABRIEL COSMETICS

This brand is 100% vegan and Leaping Bunny-certified.
They also own ZuZu Luxe.
Both of these lines are natural and paraben-free.

89. MELT COSMETICS

Melt is a popular brand offering lipsticks in bold and unusual colors.
They also have eyeshadow stacks that are greay quality, and many of their products are vegan (some contain Carmine).

90. DOSE OF COLORS

Dose of Colors offers beautiful liquid and creamy lipsticks as well as fake lashes, eyeshadows, and highlighters.
They have a vegan section on their website.

91. COLOURED RAINE

Coloured Raine is “an edgy collection of bold eye shadows, nail polishes, lipsticks and glosses that break all barriers in the cosmetic world”.

92. GIRLACTIK

Girlactik focuses on “color, shimmer, and glowing beautiful skin.”
They offer everything from face products to body shimmer.

93. CATE MCNABB

Another Leaping Bunny-certified company!
All their makeup is paraben-free and made with ingredients that won’t clog pores. Natural, wearable products for eyes, lips, and face.

94. CAILYN COSMETICS

Leaping Bunny-certified company offering beautifully-crafted mineral makeup, cream products, and more, in sleek packaging.
Their O! Wow foundation brush (similar to MAC’s, which is not cruelty-free) is 100% vegan.

95. CONCRETE MINERALS

An independent company that makes cruelty-free and vegan makeup!
They have beautiful loose pigments, and they offer free worldwide shipping.

96. SUVA BEAUTY

They offer a big selection of pressed eyeshadows from shimmery and matte, as well as cream eyeshadows bases and liners.
Beautiful bold colors as well as neutral shades, great for makeup artists.

97. SILK NATURALS

Independent company offering a wide range of mineral-based makeup; several eyeshadow and lipstick MAC and Urban Decay dupes, including full Naked palettes.
They also have a stick foudation available in several neutral, warm, and cool tones.
All their products are inexpensie and good quality.

98. FAIRY GIRL

This is a new brand, and they offer a big collection of lipsticks in beautiful shades. They’re Leaping Bunny certified and they also use natural and organic ingredients.

99. AFK COSMETICS

AFK Cosmetics offers handmade makeup that’s 100% vegan and Leaping Bunny certified. They also have very affordable prices.

100. PUMPKIN AND POPPY

An indie brand committed to cruelty-free living and offering a variety of beautiful mineral and cream-based products!

101. SHIRO

One of the most popular indie makeup brands, and 100% vegan.
Known for their rich and ultra-pigmented eyeshadows in a multitude of colors, shades, and finishes.

makeup-guide-plz-share

 

 

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Animal Testing In China: Required For Foreign Cosmetics Companies


It might be shocking to learn that animal testing is required by law in China for all foreign cosmetics companies.
This means that all the big American and European cosmetics brands that are currently sold in China, must undergo animal testing.
Some of these big brands include MAC, Clinique, and even Benefit.

Here’s everything you need to know about animal testing in China.

WHY SELL IN CHINA?

China is an increasingly interesting market for many American and European cosmetics brands.
Last year alone, the cosmetics market in China was worth over 26 billion – and the sales are rising quickly.

This makes it very attractive for companies.

Here are only some of the companies that are currently selling their products in China, and are not considered to be cruelty-free.

BRANDS THAT SELL IN CHINA

Chanel
Dior
Givenchy
Guerlain
Estee Lauder
MAC
Clinique
Benefit
Lancome
Shiseido
Calvin Klein
Covergirl

Maybelline
Revlon
Rimmel London
Avon
Mary Kay
Vichy
La Roche Posay
Avene
Caudalie
L’Occitane
Burberry
Garnier

Michael Kors
Dolce & Gabbana
Olay
Origins
L’Oreal
Stila
Tom Ford
OPI
Nivea
Neutrogena
EOS
Aerin

 

WHAT DOES CHINESE LAW SAY?

Unfortunately, Chinese law requires mandatory animal testing on all cosmetics products that are manufactured outside of China.
This includes:

Makeup
Perfume
Skincare
Nail Products
Hair Proucts
Hair Dye
Deodorant
Sunscreen
Whitening Products

On June 30th 2014, China lifted the animal testing requirement for cosmetics manufactured within the country.
While this is a big and important step, it’s important to emphasize that cosmetics manufactured outside of China are still confined to the same animal testing law.

Also, even though testing on animals isn’t mandatory anymore for local products, it’s not banned.
So even though there are alternative testing methods available for those products, animal testing might still be preferred.

One more condition:
this new rule doesn’t apply to hair dye, deodorant, and sunscreen.

ONLINE SHOPPING

The animal testing law does not apply to online shopping;
it only applies to products that are physically sold in the country.

If a Chinese customer purchases cosmetics on a foreign shopping site, that product doesn’t have to be tested on animals.
The only safe way to know if a company complies with the animal testing law is to be aware of what brands are physically sold in China.

MAINLAND CHINA VS. HONG KONG

china-hong-kong

We use the term “mainland China” to refer to the People’s Republic of China, which does not include Hong Kong.

The animal testing law does not apply to cosmetics sold in Hong Kong.
This is a very important factor to consider!

For instance, Lush sells products in Hong Kong, but not in the rest of China.
This could be the case for other brands that are “sold in China”.
Whenever I ask a company if its products are sold in China, I always include Hong Kong as an exception.

AIRPORTS

Also not subject to this law are products sold in Chinese airports.
This is how The Body Shop tried to dodge the law, but they removed their stores from China’s airports after learning that animal testing might still be conducted even on products that already hit the shelves.
It’s therefore not safe to assume that airport stores will not test on animals, and if a company sells products in Chinese airports, it can’t be considered cruelty-free.

BOTTOM LINE

As long as China will not entirely lift its mandatory animal testing law, it’s important not to support brands that take part in animal testing in order to sell their products in China:
if a company “only tests on animals when required by law”, it’s not cruelty-free!

Also, it’s equally important to support brands that refuse to partake in the suffering of animals even if that decision is detrimental to their profits.

 

 

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Everything You Need To Know About Animal Testing


In the United States alone, more than 100 million animals are tortured and killed each year for animal testing.
And you can help!
There’s one huge industry that’s responsible for a big chunk of the animal testing going on, and that’s the cosmetics industry.
By buying cruelty-free cosmetics, you can help put an end to this horrific practice.

I’m going to tell you why animal testing exists and why it’s a relic of the past.
I’ll also tell you everything you need to know about the cruelty-free world, all in one place, and show you how to make smarter, more informed choices as a consumer.

Untitled-5

Animal testing has been a practice in the United States since the early 1920s.
1938 marks the year that the Federal Food, Drug, and Cosmetic Act passed in the United States, mandating animal testing to establish the safety of any new drug.
It’s the marketing of a poisonous drug — Elixir Sulfanoamide, causing over 100 deaths — that led to this act.

Since then, animals have been subjected to tests for the development of all kinds of new drugs, but also for cosmetics, household cleaning products, food additives, and pesticides.

Beagles are the most used breed of dog in animal testing because of their gentle nature.

Which animals are used in tests?

  • For cosmetics tests, most animals used are bunnies, guinea pigs, mice, and rats. They often die from the experiments.
  • Dogs are often used in medical research.
    They’re subjected to particularily invasive tests for cardiology, endocrinology, and bone studies.
    In 2013, 67,772 dogs were used in research in the United States.
  • Cats are often used in neurological studies.
    Half of the tests cats are subjected to can “cause pain or distress”.
    In 2013, 24,221 cats were used in research in the United States.
  • Non-human primates, especially macaques but also monkeys, baboons, and chimpanzees, are used in a multitude of experiments.
    They take part in toxicology, AIDS, hepatitis, reproduction, and xenotransplantation tests among others.
    Over 70,000 non-human primates are subjected to tests every year in the United States and European Union.

Animal testing for drugs and cosmetics exists because governments needed to establish whether or not a product or ingredient is safe for public health before allowing it on the market.

For decades, this practice has been prevalent all over the world, and has been the accepted method of testing ingredients for “safety”.
Not only for drugs, but also for cosmetics.
Even though animal testing for cosmetics isn’t required by law in the United States, torturing animals is still widely used to determine safety.

As the cosmetics industry continued to evolve, new ingredients were constantly being discovered and used in beauty products.
This means that a huge number of cosmetic ingredients used in makeup and skincare have been, at some point, tested on animals.

Animal testing has a long and dark history, but it doesn’t have to be this way anymore.
Together, we can transition towards a cruelty-free world, which is what I call the Cruelty-Free Revolution.
This revolution marks the end of a cruel and barbaric age, and the beginning of a new, more humane era.

There’s nothing that justifies animal testing in the 21st century.
It’s a cruel and outdated practice that’s not only unethical but also unnecessary.

Here’s why:

  • There are over 7,000 safe ingredients that cosmetic companies can choose from to formulate their products.
    These ingredients don’t need to be tested on animals, because they’ve already been proven to be safe.
  • There are several alternative methods available today, and they make animal testing completely obsolete.
    Technology is awesome and allows us to use in-vitro testing, computer models or even to replicate real human organs on microchips.
    Let’s spare the millions of animals and use this new technology.
  • Animal toxicity tests are not scientifically meaningful.
    The surprising reality is that, for medical research as well as cosmetic ingredients, the results aren’t accurate.
    This is because humans and animals are genetically different.
  • Animal abuse laws don’t apply to laboratory animals.
    This double standard has no real basis.
    Animal abuse is animal abuse, and all animals can experience pain and suffering.
  • Governments all over the world have already banned animal testing for cosmetics.
    This has been the case in the European Union, Norway, Isreal, and India — and many other countries are considering a ban.

This is all to say that being against animal testing is not only a moral position, but it also makes sense.
It’s the humane and rational position to have.
My position is simple:

animaltestingbsnned

This is why it’s so important for today’s consumers to pay closer attention to which products they’re purchasing, and therefore which companies they’re supporting.
By choosing cruelty-free brands, you’re (very politely) giving the finger to the animal testing industry, and informing the beauty world that animal testing will no longer be tolerated.

How do you know you’re really making a difference by supporting cruelty-free brands? Because customers dictate the market.

If enough of us purchase from cruelty-free brands and boycott those that test on animals, it means things are going to change.
If L’Oreal did their market research today and 98% of those interviewed claimed that they would never buy a product that was tested on animals, L’Oreal would reconsider their position.
Hard!
Because they want to sell their products.
That’s all that matters to a big business!

So trust me, your choices are making a difference.
We all are, together.
Tell your friends about animal testing, make your position known!

rev1

In this part, you’re going to learn everything about what cruelty-free means and entails.
You’re also going to learn how to find truly cruelty-free brands.

Since the ’90s onward, animal rights movements have started to gain traction.
Popular mentalities started to evolve, and organizations that aim to protect animal welfare became better known.
The term “cruelty-free” began making an appearance on cosmetics labels.

What does “cruelty-free” mean?

There are a few misconceptions about the word, so let’s all get on the same page!

cruelty-free-definition

A “cruelty-free” company is a company that doesn’t test its products on animals.
Cruelty-free only refers to the animal testing aspect of animal cruelty.

That’s the standard definition.
Cruelty-free means “not tested on animals”.
When refering to a meal without animal products, we use the term “vegan”.
When refering to a faux fur coat, we also use the term vegan.
Vegan defines something that doesn’t contain any animal-derived products.

Cruelty-free cosmetics differ from vegan cosmetics.
Vegan cosmetics don’t contain anything that comes from an animal or is produced by an animal, but it doesn’t mean that they’re automatically cruelty-free.

Even though the definition of “cruelty-free” is universal and simple, it’s tricky to determine which brands are truly cruelty-free.
This is partly because terms like “cruelty-free” and “not tested on animals” are not regulatedThis means that literally any product can read “cruelty-free” yet be tested on animals!

THEN HOW CAN WE DETERMINE IF A COMPANY TRULY IS CRUELTY-FREE?

Through independent research and organizations.
This is where blogs such as this one come in handy.
There are several criteria to consider if you want to know if a company is 100% cruelty-free.

Many companies nowadays do not test their finished products on animals (unless foreign markets require it — more in this below).
Be weary of statements like “finished product not tested on animals” or simply “not tested on animals” on cosmetics packaging.
Most likely, those terms mean that the ingredients were tested on animals.

02This is where things get complicated.
Cosmetics companies work in collaboration with suppliers, which supply them with ingredients or “raw materials”.
Sometimes, these suppliers perform tests on animals to establish the safety of their ingredients.
Other times, the ingredients are tested by a third-party or even the company itself.
If a cosmetics company buys ingredients from a supplier that tests on animals, the company is not cruelty-free.
Same if the ingredients are tested on animals by the company itself, or any third party.

003In recent years, several companies have decided to enter the Chinese cosmetics market, which is booming to an insane degree.
But there’s a problem:
Animal testing is required in China by law for foreign cosmetics companies, where an estimated 300,000 animals die in labs every year.
This means:
If a brand is sold in mainland China, it’s not cruelty-free.

One more thing you should keep in mind is the parent company of the brand in question.
Some brands are completely cruelty-free, while also being owned by a brand that tests on animals.
While this doesn’t mean that the company is question has lost its cruelty-free status, you should still bear it in mind.
I personally prefer supporting independent companies if given the choice, but I still view ALL cruelty-free brands as cruelty-free.

THE RESOURCES YOU CAN (AND CAN’T) TRUST

Logos

When you’re shopping in stores, look for the 3 logos below — and only these.
You can find more information about cruelty-free logos in this post:
There’s more to cruelty-free cosmetics than this, but this is a good guideline.

bunny-symbols

PETA

PETA is one of the most well-known animal rights organizations.
Based on all the reading I’ve done on PETA, I can’t say that I support them.
In fact, it doesn’t look like PETA cares about animals that much, but I digress.
To keep things objective:
their Caring Consumer cruelty-free list is an okay place for any beginner to start as long as you can supplement it with additional research or sources.
PETA is also fine as a source of information.

Leaping Bunny

Then there’s the Leaping Bunny program, which can be trusted more than PETA.
Except there’s also a “but”.
The Leaping Bunny only certifies cosmetics as being cruelty-free.
What this means is that a company that makes both cosmetics and drugs and test its drugs on animals can still be certified as cruelty-free by the Leaping Bunny.

Nevertheless, their Shopping Guide consists of hundreds of small to medium brands, and a few bigger ones.
It’s therefore a good source to consider for smaller brands, as long as you keep in mind the above fact.
For information on animal welfare, there are a few sites I like to visit frequently — I’ve listed them all below as well.

The cruelty-free list I’m curating contains brands that can be found on PETA’s list, on Leaping Bunny’s list, or nowhere else — because I do my own research.
The companies you can find on it are mostly well-known, but I also include emerging small companies and indie brands.
My aim is to be transparent so that you can use it as your own tool.
This is why I include correspondence with companies, which you can see by clicking the little envelope icon next to the brands that have one.

I also have a list of drugstore brands, where I include every single brand sold in drugstores and share its cruelty-free status as well as correspondence whenever possible.
If you’re into mid-range and high-end brands, check out my list of cruelty-free brands sold at Sephora.

rev

So you want to take the next step and join the cruelty-free revolution?

First, make a change in the products you buy.
Encouraging cruelty-free brands is crucial in working toward making a change.
Second, do all you can to help change the animal testing laws.
I very strongly believe that governments are largely responsible for the animal testing going on, and that animal testing bans must be issued.

Private companies are driven by profit.
By showing them that “cruelty-free” is essential when selling their products, they’ll start considering it.
But if a ban on animal testing is issued, they’ll have no choice but to ditch it.

switch

First of all, assess your stash. Look at all your makeup, skincare, shower essentials, toothpaste, deodorant — and don’t forget your cleaning supplies, which are often subjected to cruel animal tests.

Are most of the brands you use found on the cruelty-free lists mentioned above?
If not, don’t throw anything away.
That’s wasteful and silly.
Simply use up your products and make more conscious decisions on future purchases.

If you have a holy grail or favorite product from a brand that tests on animals, do some research to find a cruelty-free alternative — you can even drop me a line and I’ll be happy to help!
I also wrote a little walkthrough for beginners with my suggestions for skincare, body care, personal care, makeup, and everything else you might need.

You can make the decision of going cruelty-free right here, right now.
All you have to do is make better choices on future purchases and stop repurchasing products that are tested on animals.
It might not be easy, but it’s well worth it.

help

Sign Petitions

  • The first petition I would urge everyone to sign is the Petition to Pass the Humane Cosmetics Act.
    This means that a ban could be issued on animal testing for cosmetics in the United States. Whether or not you live in the U.S., please sign this petition.
    Passing this bill would be a huge victory!
  • For Canadians, you can sign this petition started by Cruelty Free International to End Cosmetics Animal Testing in Canada by December 2015.
  • I also urge you to sign this petition, geared towards L’Oreal to Stop Animal Testing. It’s getting good traction.
    Keep in mind that although L’Oreal reduced its animal testing in recent years, the company still refuses to go 100% cruelty-free.

Learn

  • The Dodo is an awesome news site dedicated to animal rights and animal welfare. It’s also filled with informative posts.
  • One Green Planet is exactly what the name implies: everything good for the planet and eco-friendly, and this includes animal welfare.
    This is one of my favorite sites.
  • Humane Society International is an amazing organization working toward the end of animal testing worldwide.
    I have tremendous respect for this organization and they’re achieving a ton of great things!
    Please support them!

Join Campaigns

  • Be Cruelty-Free is Humane Society International’s campaign to end animal testing. You can sign the pledge and participate in their projects.
  • Cruelty-Free International is a worldwide organization working against animal testing.
    You can help them out in a number of ways — all listed on their site!

Spread The Word

One of the best ways to get involved is to spread the word about animal testing and shopping cruelty-free.
Let your friends and family know how bad it really is.
The more people become educated, the closer we’ll get to an animal testing ban.

Feel free to share this post on Facebook to spread the word!

 

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COMPANIES THAT TEST ON ANIMALS 2017


The following list consists of companies that DO test on animals.

Its main source is PETA, and I’ve supplemented it with my own research.
I’ve organized the brands by category but you’ll notice that most of these brands are owned by a few big corporations.

These corporations are
L’Oreal, Estee Lauder, Procter & Gamble, Clorox, Johnson & Johnson, S.C. Johnson, Colgate-Palmolive, Reckitt Benckiser, Church & Dwight, Unilever, and Dial/Henkel. These companies all have poor ethics when it comes to animal testing, and are making no efforts to change their policies.

There are however two exceptions, the first one being Colgate-Palmolive, which have agreed to gradually change their policy.
PETA currently lists Colgate-Palmolive as “working toward regulatory changes to reduce the number of animals used for testing”.
This does NOT mean the company is or will be cruelty-free in the near future!
It’s only a small step in the right direction, and the company still DOES test on animals at this point.

The second exception consists of a few select brands.
While in most cases, brands that are owned by companies that test on animals are not cruelty-free, L’Oreal is one of the few companies to own brands that have kept their ethical stances and have remained cruelty-free under the ownership.
The same goes for Burt’s Bees (now owned by Clorox but still cruelty-free) and Tom’s of Maine (Colgate-Palmolive).
All the brands mentioned on this list, however, do test on animals.

Please note that this list is not exhaustive.
This list only includes companies that claimed they test on animals at some point, or sell in China;
there are many other companies who remained silent about their animal testing policy.

MAKEUP

 

  • Almay
  • Artistry (Amway)
  • Avon
  • Benefit
  • Bobbi Brown
  • Borghese
  • Burberry
  • Calvin Klein
  • Chanel
  • Chapstick
  • Cle de Peau
  • Clinique
  • CoverGirl
  • Demeter
  • Dior
  • Dolce & Gabbana
  • Estee Lauder
  • Flirt
  • Giorgio Armani
  • Givenchy
  • Guerlain
  • Helena Rubinstein
  • L’Oreal
  • Lancôme
  • MAC
  • Make Up For Ever
  • Mary Kay
  • Max Factor
  • Maybelline
  • OPI
  • Pat McGrath
  • Prescriptives
  • Rimmel London
  • Revlon
  • Shiseido
  • Shu Uemura
  • Sinful Colors
  • Sephora (brand)
  • Tom Ford
  • Tony Moly
  • Yves Saint Laurent

SKINCARE

  • Algenist
  • Ambi
  • American Beauty
  • Aveeno
  • Avene
  • Avon
  • Bain de Soleil
  • Bioderma
  • Biotherm
  • Bliss
  • Boscia
  • Caudalie
  • Cetaphil
  • Clarins
  • Clarisonic
  • Clean & Clear
  • Clearasil
  • Coppertone
  • DDF
  • DHC
  • Dermablend
  • Dr. Brandt
  • Dr. Jart
  • EOS
  • Eucerin
  • Fresh
  • Garnier
  • Gatineau
  • Glamglow
  • Good Skin Labs
  • Grassroots
  • Jurlique
  • Kiehl’s
  • L’Occitane
  • La Mer
  • La Roche Posay
  • Lab Series for Men
  • Lubriderm
  • Mederma
  • Neutrogena
  • Nivea
  • Noxzema
  • Nu Skin International
  • Nuxe
  • Ojon
  • Olay
  • Origins
  • Oriflame
  • Osiao
  • Peter Thomas Roth
  • Piz Buin
  • Ponds
  • ROC
  • Rembrandt
  • Sephora brand
  • Simple
  • SK-II
  • Skin ID
  • St. Ives
  • Vaseline
  • Vichy
  • Walgreens
  • Yves Rocher

HAIR PRODUCTS

  • Alberto V05
  • Aussie
  • Bumble and Bumble
  • Clairol
  • Fekkai
  • Got2b
  • Head & Shoulders
  • Herbal Essences
  • Hoyu
  • Joico
  • John Frieda
  • Just for Men
  • Kao USA
  • Kerastase
  • Matrix Essentials
  • Mizani
  • Natural Instincts
  • Nexxus
  • Nice ‘n Easy
  • Pantene
  • Physique
  • Redken
  • Rogaine
  • Schwarzkopf
  • Sebastian Professional
  • Soft & Beautiful
  • SoftSheen
  • Suave
  • Sunsilk
  • TRESemmé
  • Vidal Sasson

SOAP AND BATH

  • Dial
  • Dove
  • H2O Plus
  • Irish Spring
  • Ivory
  • Johnson’s
  • Lux
  • Purpose
  • Shower to Shower
  • Softsoap
  • Wella

FRAGRANCE

  • Acqua Di Parma
  • Aramis
  • Balenciaga
  • Bvlgari
  • Cacharel
  • Christina Aguilera Perfumes
  • Cire Trudon
  • Coach
  • Donna Karan
  • Dunhill Fragrances
  • Elizabeth Arden
  • Escada Fragrances
  • Gucci Fragrances
  • Hugo Boss
  • Jo Malone
  • Lacoste Fragrances
  • Marc Jacobs Fragrances
  • Michael Kors
  • Missoni
  • Odin
  • Ralph Lauren Fragrances
  • Tommy Hilfiger
  • Viktor & Rolf
  • Kenzo

TOOTHPASTE & ORAL CARE

  • Aim
  • Aquafresh
  • Close-up
  • Colgate
  • Crest
  • Listerine
  • Mentadent
  • Pearl Drops
  • Reach
  • Scope
  • Sensodyne
  • Signal

DEODORANT

  • Arrid
  • Axe
  • Dry Idea
  • FDS
  • Lady Speed Stick
  • Mitchum Deodorant
  • Old Spice
  • Right Guard
  • Secret
  • Soft & Dri
  • Speed Stick
  • Teen Spirit
  • Ultrabrite

FEMININE HYGENE

  • Always
  • Carefree
  • Femfresh
  • o.b Tampons
  • Stayfree

RAZORS AND HAIR REMOVAL

  • Bic Corporation
  • Braun
  • Gillette Co.
  • Nair
  • Schiek
  • Veet

OTHER/PERSONAL/HOUSEHOLD

  • 3M
  • Acuvue
  • Arm & Hammer
  • Band-Aid
  • Hill’s
  • Mead
  • Off
  • Pampers
  • Puffs
  • ReNu
  • Savlon
  • Vaseline
  • Vicks

PET FOOD

  • Blue Buffalo
  • Iams
  • Hill’s Science Diet
  • Pedigree
  • Purina
  • Friskies
  • Natural Balance
  • Whiskas
  • Eukanuba
  • Sheba
  • Bakers Complete
  • K.Y.

CLEANING

  • Air Wick
  • Ajax
  • Armor All
  • Calgon
  • Clorox
  • Dermassage
  • Drano
  • Easy-Off
  • Ever Clean
  • Fabuloso
  • Fantastik
  • Febreze
  • Finish
  • Formula 409
  • Fresh Step
  • Glad
  • Glade
  • Green Works
  • Joy
  • Kaboom
  • Liquid Plumr
  • Lysol
  • Melaleuca
  • Mr. Clean
  • Murphy Oil Soap
  • Nature’s Source
  • Old English
  • Oomph!
  • Oust
  • OxiClean
  • Palmolive
  • Pine-Sol
  • Pledge
  • Raid
  • Renuzit
  • Resolve
  • Rid-X
  • S.O.S.
  • Scoop Away
  • Scrubbing Bubbles
  • Shout
  • Soft Scrub
  • Spray ’N Wash
  • Static Gaurd
  • Sunlight
  • Swiffer
  • Tilex
  • Windex

LAUNDRY

  • Comfort
  • Downy
  • Purex
  • Suavitel
  • Tide
  • Woolite

 

 

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6 Korean Beauty Secrets You Should Definitely Know


Are you spending a ton of money on store bought skin-care products that promise to leave your skin looking rejuvenated, while removing any and all blemishes?
Have you had enough of acne and wrinkle treatments that do little outside of leaving you lighter in the pocket book?

Maybe you should get rid of all those expensive products and start using natural remedies, to provide you with clearer, healthier skin.
Take a look at six little known skin treatments from Korea:

1. Seaweed Mask
Algae from the sea is great for the skin.
Seaweed can be used as a mask for the face by simply placing the sheets in warm water and applying to your skin.
It’s best to let them sit for 15 minutes to get the full effect.
This will allow you to absorb all of the vitamins, minerals, and bacteria fighting properties.

2. Hot Towel Massage
When heat is applied to the skin it promotes better circulation.
It also open the pores and allow our skin to breathe.
To give your face a hot towel massage, all you need to do is soak a clean towel in hot water and immediately apply it to your face.
With the warm towel, slowly massage your face for about 15 minutes.
When you’re done, don’t forget to put on oil to nourish the recently treated area.

3. Moisturize Immediately If you really want to take advantage of the moisturizing process and allow any lotion or cream to fully penetrate your pores, make sure that you moisturize as soon as you dry off from bathing.
Since your pores are opened up in the bath or shower, it’s best to apply any natural moisturizer no more than 10-seconds after you’ve dried off.

4. Citrus Treatment
Citric acid works wonders for ridding your pores of excess dirt and oil and removing dead skin cells.
To take advantage of the healing powers of citric acid, just squeeze half a lemon into a bowl and use a cotton ball as an applicator.
Your skin will thank you as the lemon will leave it bright and clear and feeling fresh.

5. Soy Milk
Even professional cosmeticians in Korea use soy milk in their treatments, not to mention others who use who it at home as a home remedy.
Here’s one of the most widely used and trusted recipes:
Soak some gauze in soy milk and apply it generously to the skin.
Let it sit for at least 15 minutes so it can nourish and rejuvenate your skin.
It’s recommended to use this recipe up to twice a week.

6. Sea Salt Treatment
Sea salt can disinfect your skin while getting rid of unsightly blackheads.
It restores damaged skin and calms areas that have becomes red and inflamed over time. Mix 1 tablespoon of sea salt with a glass of warm water.
Stir the mixture well to dissolve the salt.
Then dip a cotton ball into the salt water and wipe your face.
Make sure you stay away from any cuts or abrasions.

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The Ordinary Guide to Vitamin C


Topical Vitamin C offers a wide array of benefits to the skin.
However, many forms of Vitamin C and many more formulations of Vitamin C are available commercially with a potential to confuse the audience.

The guide offers guidance on the formulations of Vitamin C offered under The Ordinary range.
It also offers education on Vitamin C itself and on the differences between formulations of Vitamin C at large.

* Note: Our brands NIOD and Hylamide offer ELAN and C25 respectively, which are solutions of Ethylated Ascorbic Acid (EAA).
EAA offers as high a potency as direct L-Ascorbic Acid with minimal stinging and extremely high stability even in a solution format.
The cost of EAA, however, is nearly 30 times the cost of pure L-Ascorbic Acid.

Vitamin C Suspension 23% + HA Spheres 2% (Water-free suspension, tube format) This format is a suspension of very fine L-Ascorbic Acid powder and, as such, provides the most direct exposure of extremely high concentrations of Vitamin C topically.
With such format, there are 2 important things to consider: 1) A very strong tingling but non-irritating sensation is expected during the first 1-2 weeks of use until the skin’s tolerance to such high exposure is elevated; 2) The powder exposure to the skin disallows the formula to feel like a serum, lotion or cream and each application requires a few seconds to feel absorbed by the skin.
If desired, this formula can be diluted in a cream base per application to allow the skin to build tolerance over time.
This formula feels gritty on the skin for a few seconds.
If this feeling is not desirable, we would suggest Vitamin C Suspension 30% in Silicone.

Vitamin C Suspension 30% in Silicone
Much like our Vitamin C Suspension 23% + HA Spheres 2% formula, this product also offers a suspension but in light silicones for a smooth, non-gritty skin finish.
Despite the very light forms of silicones used, silicones do impair dermal exposure to Vitamin C slightly but the additional (30%) concentration of Vitamin C helps compensate for this slight inefficiency.
A very strong tingling but non-irritating sensation is expected during the first 1-2 weeks of use until the skin’s tolerance to such high exposure is elevated.
If desired, this formula can be diluted in a cream base per application to allow the skin to build tolerance over time.

Ascorbyl Glucoside Solution 12% (Water-based serum, dropper format) Ascorbyl Glucoside is a water-soluble derivative of Vitamin C.
It is much more stable in water but it is less potent than direct L-Ascorbic Acid. Being more compatible with water allows for a very pleasant serum texture.
It is considered a gold standard of Vitamin C derivatives due to its high stability and comfortable use, but it’s impossible to achieve extremely high L-Ascorbic Acid potency with this solution.
Aside from the general benefits of pure Vitamin C, Ascorbyl Glucoside has been shown to offer specific skin brightening benefits.

Magnesium Ascorbyl Phosphate 10% (Water-based cream, tube format) Magnesium Ascorbyl Phosphate (MAP) is a water-soluble derivative of Vitamin C.
It is more stable in water but it is less potent than direct L-Ascorbic Acid.
It is compatible with water but higher concentrations cannot be offered in a low-viscosity serum format and often require emulsification to form a lotion or a cream.
This formula is a light cream that offers 10% pure MAP (very high solubilized concentration).
Aside from the general benefits of pure Vitamin C, MAP has been shown to offer specific skin brightening benefits, more so than other derivatives of Vitamin C.
(Note: some brands offer “powder” formulations that offer up to 15% MAP.
Such powders would offer less direct availability of MAP as compared to an emulsion such as this formula which has solubilized the complete 10% concentration of MAP.
It is extremely difficult to solubilize higher concentrations of MAP in non-powder formulations.)

Ascorbyl Tetraisopalmitate Solution 20% in Vitamin F (Water-free, silicone-free serum, dropper format) Ascorbyl Tetraisopalmitate is an oil-soluble derivative of Vitamin C that can be used in higher concentrations without drawbacks.
It is one of the most stable derivatives of Vitamin C but, being a derivative, its potency will not be directly comparable to pure L-Ascorbic Acid. It is provided in this oil-format formula in combination with Vitamin F, also known as essential fatty acids.
Aside from the general benefits of pure Vitamin C, Ascorbyl Tetraisopalmiate has been shown to offer specific skin brightening benefits.

General Vitamin C Guidance

The best property of any powerful antioxidant is also its worst property—it oxidizes. Basically, antioxidants bind to free “radicals” of oxygen so that your cell’s don’t.
The problem is that they may bind to oxygen in the bottle before you even buy any product claiming to contain antioxidants.
And since Vitamin C has a very strong ability to bind to free radicals of oxygen, as soon as it’s dissolved in water, it starts to oxidize and change the colour of the solution (from clear to slight orange and later to dark orange).
When this change happens, two things occur: 1) the activity of Vitamin C becomes disabled and 2) far worse, the “antioxidant” formulation actually turns into a “pro-oxidant” formulation.
Many clinical skincare brands have filed patents that claims to stabilize Vitamin C in water and many have fought amongst themselves on whether or not they have breached each other’s patents.
These patents and fights are simply meaningless because these respective formulations continue to show oxidation and change colour, while consumers believe that since there is a patent, this colour change might be OK.
A patent grant does not verify that the function described actually works—a patent is not a validation of a discovery; it is simply an exclusivity to a position claim.
Very simply, if a Vitamin C formula turns colour, the Vitamin C is oxidized and the formula becomes potentially damaging to the skin.

Some brands and publications claim that Vitamin C has dermal benefits in an oxidized state in response to questioning of unstable formulations.
We have prepared A Discussion of L-Ascorbic Acid and Dehydroascorbic Acid in Skincare to address this topic specifically which can be viewed here.

Other products have gotten around the stability issue of Vitamin C by using stabilized forms of the substance.
These forms take on names such as Ascorbyl Glucoside (usually used at 2%), Magnesium Ascorbyl Phosphate (MAP, usually used at under 10%), Sodium Ascorbyl Phosphate (similar to MAP) and Ascorbyl Palmitate (very controversial and usually used at less than 0.2%).
There are two issues to consider with this approach: 1) These forms still need to be converted to L-Ascorbic Acid—the pure form of Vitamin C useful to the skin and so a direct potency comparison to pure L-Ascorbic Acid should not be made—and 2) the maximum amounts of these materials that can be solubilized in a formula is between 0.5% and 10% depending on the material.
The Ordinary offers the most studied forms of Vitamin C derivatives (Ascorbyl Glucoside, Magnesium Ascorbyl Phosphate and Ascorbyl Tetraisopalmitate) in independent formulations.
It’s notable that, leaving aside the general benefits of topical Vitamin C (where pure L-Ascorbic Acid wins), the derivatives of Vitamin C have been shown to offer better brightening results than pure L-Ascorbic Acid.

A few brands offer suspensions of Vitamin C in water-free formulations.
These formulations do keep the Vitamin C stable but they are almost always offered in heavier silicone bases that interfere with efficient exposure of the entire Vitamin C content to the skin.
The Ordinary offers both silicone-free suspensions of pure L-Ascorbic Acid and a smooth-finish suspension in very light silicones to minimize any impairment to dermal exposure.

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